© OUNL

Project Overview

© Michael-Bernhard Zita

© USSH

The MEDLIT-project has officially been established in October 2015 by a grant from the European Commission within the framework of the Erasmus Plus programme, specifically the call for Capacity-building in the Field of Higher-Education. The mission for the consortium is to expand academic structures of knowledge exchange and transnational knowledge development in the field of Media Literacy.
It is meant to build capacities for a broad educational program of awareness and societal reasonability for the social and cultural usage of media in the interest of maintaining and developing individual motifs of meaningful and mindful participation in society-relevant discourses and social life. 

Speaking about the consortium, the project network consists of three European Universities from Austria, Germany, and the Netherlands and altogether six Universities from Malaysia, Thailand, and Vietnam (see the partners section for details).

The geographical focus on South-East-Asia is interesting because of many reasons: The phenomena of globalization are mirrored differently, in Asia more in terms of technology, as in Europe more in terms of culture. Both dimensions are important levels of development and in that meaning areas of social change to be societally understood, to be considered and reflected in the frame of social, cultural and media studies.

Furthermore, the South-East-Asia Region became a strong partner for academic cooperation for the Department of Communication, which we want to deepen, to widen and to strengthen with effects in a sustainable programme of diversification of teaching and research.

The main parts of the projects are:

  • an Action-Research oriented Delphi Study to do research on the current knowledge and demands in Media Literacy combined with the attempt to find and activate stakeholders
  • a series of Train-the-Faculty workshops that should present different perspectives and tools within a diverse theoretical concept of Media Literacy and its educational institutionalization
  • the capacity to develop eLearning materials based on the findings of the Delphi Study and the study programmes in the partner countries
  • based on this eLearning training MOOCs should be developed and tested in the partner countries that address study beginners but also larger groups of stakeholders and awaken an interest in Media Literacy
  • furthermore, the consortium should be extended - especially from the pool of addressed stakeholders - into a Media Literacy Cluster/Network that tries to promote Media Literacy and develop future projects beyond the project duration
Newsletter
 

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Blog
 

If you want to build a boat, you should teach to love the sea. What can we learn for our project out of this simple truth? A small reminder, why media and communication are important for societal...

Science
 

The paper entitled "Media Literacy Competencies for Navigating Media Cultures: Findings of a Comparative Study in Southeast Asia" by Zeppelin University's MEDLIT project team has been accepted by...

Blog
 

Only having a plan isn't leading, especially in projects, an advice from the experiences we made so far in the project. Why listening, decision making, juggling but also staying on course are...

Blog
 

The new “Smarter Steering & Monitoring Structures” were announced at the Steering Board Meeting on April, 12th 2017, and discussed, formed & agreed on at the Change Board Meeting during the...

Output / Outcome
 

During the Train-the-Faculty Workshop in Vienna (May 2017) the Community TV station OKTO TV was introduced to the project partners. As a result of the workshop multiple short clips were produced, they...